Afro.
Reality. Truth.
"I have argued for many years now that the worst crime that we can commit is to teach our children that our history began with slavery."
- Author and historian, Runoko Rashidi.
We at ART believe that we must slave ourselves for causes. We dream of a different continent, one in which every person born of it is unabashed when professing that AFRO is pride.
As there were civilizations,
thinkers, kings and dynasties in the golden age of Afro, the kingsmen are
here again, kicking down clichés and proving the world wrong about the unpalatable
way they might see us. The idea is to create original material that brings to
our audience, content that tells the truth of the African reality, be it the
greats of the past, the game changers of today, or the heralds of a new era
soon to rise; what it means to be “us." To news media, both
local and especially foreign, it’s often about the next breaking news, a dark
continent rife with stories of humanity's shortcomings, but there's more to us,
our history and our present reality than the tales of underdevelopment,
corruption, terrorism and economic miscarriage that betides the continent. It's
this IDEA that pushed us to create A.R.T Media featuring individuals, historical recollections, fictional
stories and artistic creations through which we can reimagine the African identity, because these things are incarnations of the continent's dreams and potential, our
reality and truth.
It's more than an idea. More than a movement. More than revolution, ART is a nod to the fact that we know who we were, are, and can be, and the fact that we unafraid to show it. It's Afro. It's Reality. It's Truth.
OYENIRAN, O. O. (Founder)
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